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Being in the watch media and brand collaboration space, I often get the chance to handle some incredible pieces. Recently, I had the pleasure of spending time with two standout models from Formex: the Essence Chronometer (in that striking gamaret) and the Reef Diver Chronometer (in blue). While they share some DNA, they bring very different personalities to the wrist. Let’s break them down.

KNIS is a Kyoto-based Japanese microbrand founded by Niii Keisuke, offering high-quality automatic watches at affordable prices. With models like the KN001-RD, featuring a sunburst red dial, sapphire crystal, Miyota 8215 movement, and strong everyday wearability, KNIS proves that microbrands can compete with major players.

Are you frustrated with the games and tricks from Authorized Dealers? Tired of the new dial colours on preexisting models being the centerpiece of a brand’s yearly releases? Has your bank account finally given in under the strain of $1,000 or more watch purchases? If the above resonates with you, a microbrand might be the right fit. Microbrands offer some of the greatest value in watchmaking, along with innovative designs and a great deal of novelty.